Snapshot
June 24, 2016

Mercedes-Benz signs on as naming rights partner for Mercedes-Benz Arena Shanghai

Participating in this sponsorship deal:

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About Sponsor:

Mercedes-Benz is a German manufacturer of automobiles, buses, coaches, and trucks. Mercedes-Benz is a division of its parent company, Daimler AG. The name first appeared in 1926 but traces its origins to Daimler's 1901 Mercedes and to Karl Benz's 1886 Benz Patent Motorwagen. Mercedes-Benz traces its origins to Karl Benz's creation of the first petrol-powered car, the Benz Patent Motorwagen, patented in January 1886[1] and Gottlieb Daimler and engineer Wilhelm Maybach's conversion of a stagecoach by the addition of a petrol engine later that year.

About Property:

The Mercedes-Benz Arena (Chinese: 梅赛德斯-奔驰文化中心; pinyin: Méisàidésī-bēnchí Wénhuà Zhōngxīn; Shanghainese:Meisedesy-bentzy Venhu Tsonshin), formerly known as the Shanghai World Expo Cultural Center, is an indoor arena located on the former grounds of Expo 2010 in Pudong, Shanghai, China. It is owned and operated by the AEG-OPG joint venture.

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