Michaels Stores signs on as official sponsor for Pilgrimage Music & Culture Festival
Participating in this sponsorship deal:
About Sponsor:
Michaels is an arts and crafts retail chain. It currently operates more than 1040 Michaels Arts and Crafts Stores located in 49 U.S. states and in Canada. The company owns and operates the Aaron Brothers retail chain which consists of more than 140 stores. Michaels also produces 10 exclusive private brands including Recollections, Studio Decor, Bead Landing, Creatology, Ashland, Celebrate It, Art Minds, Artist's Loft, Craft Smart and Loops & Threads. The corporate headquarters are located in Irving, Texas. The company employs 12,500 people.
About Property:
The Pilgrimage Music & Culture Festival is a music festival in Franklin, Tennessee held in late September. The two-day festival offers a diverse lineup of rock and roll, alt-country, bluegrass, jazz, indie, gospel and more with guests such as Wilco, Willie Nelson, Weezer, The Decemberists, Sheryl Crow, Iron & Wine, and Steven Tyler.