Snapshot
October 11, 2018

Mountain Dew signs on as official sponsor for Sanderson Farms Championship

Participating in this sponsorship deal:

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About Sponsor:

Mountain Dew is a citrus-flavored carbonated soft drink brand produced and owned by PepsiCo. The original formula was invented in the 1940s by two Tennessee beverage bottlers, Barney and Ally Hartman, and was first marketed in Marion, VA, Knoxville and Johnson City, Tennessee. A revised formula was created by Bill Bridgforth in 1958. The Mountain Dew brand and production rights were acquired by the Pepsi-Cola company in 1964, at which point its distribution expanded more widely across the United States.

About Property:

The Sanderson Farms Championship is a professional golf tournament on the PGA Tour, played annually in Mississippi. It moved to the Country Club of Jackson in Jackson in autumn 2014, early in the 2015 season.

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