Snapshot
November 06, 2014

New Balance signs on as official sponsor for Duke's Mayo Bowl

Participating in this sponsorship deal:

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About Sponsor:

New Balance Athletic Shoe, Inc. , best known as simply New Balance, is a footwear manufacturer based in Boston, Massachusetts, United States of America. It was founded in 1906 as the New Balance Arch Support Company. Eschewing expensive advertising campaigns, it has, nevertheless, grown to be one of the largest makers of sports footwear in the world.

About Property:

The Duke’s Mayo Bowl is an annual college football bowl game that has been played at Bank of America Stadium in Charlotte, North Carolina, since 2002. The game currently features a matchup between the Atlantic Coast Conference (ACC) and the Southeastern Conference (SEC).

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