New Balance signs on as official sponsor for runDisney
Participating in this sponsorship deal:
About Sponsor:
New Balance Athletic Shoe, Inc. , best known as simply New Balance, is a footwear manufacturer based in Boston, Massachusetts, United States of America. It was founded in 1906 as the New Balance Arch Support Company. Eschewing expensive advertising campaigns, it has, nevertheless, grown to be one of the largest makers of sports footwear in the world.
About Property:
The runDisney series involves road races and family events aimed at encouraging every level of runner to engage. The events are held over weekends at Walt Disney World® Resort in Florida and Disneyland® Resort in California. More than 160,000 participants engage in runDisney events each year, making it one of the most popular running series in the country. The Walt Disney World Marathon Weekend alone is expected to draw more than 100,000 participants and spectators from around the world.