New Era signs on as official sponsor for Buffalo Bills
Participating in this sponsorship deal:
About Sponsor:
The New Era Cap Company is a headwear company that was founded in Buffalo, New York, in 1920. New Era has over 500 different licenses in its portfolio. The Company is headquartered in Buffalo, N.Y., and its products are sold in more than 80 countries.
About Property:
The Buffalo Bills are a professional football team based in Buffalo, New York. They are members of the East Division of the American Football Conference (AFC) in the National Football League (NFL). They play their home games in the suburb of Orchard Park, and since the 2008 NFL season through the 2012 NFL season, play one home game per season and three pre-season games in Toronto as part of the 5-year Bills Toronto Series. The Bills began competitive play in 1960 as a charter member of the American Football League and joined the NFL as part of the AFL-NFL merger in 1970.