Nielsen signs on as for Advertising Week
Participating in this sponsorship deal:
About Sponsor:
Nielsen is a global marketing and advertising research company headquartered in Lower Manhattan, New York City. Nielsen is active in over 100 countries, and employs some 32,000 people worldwide. Total revenues amounted to $5.1 billion in 2010.
About Property:
Advertising Week is the world’s premier annual gathering of marketing and communications leaders each year in New York City. With more than 200 distinct events, The Week is a hybrid of thought leadership Seminars featuring the industry’s best and brightest and engaging special events which galvanize targeted constituencies. Spawned from creative roots in 2004, Advertising Week now draws from the client, media and broader cultural communities with a laser focus on key business drivers which shape and influence the global industry. Measured by breath, scope and impact, Advertising Week transcends standard industry conferences and The Week moves the needle on key industry challenges like talent and diversity via GeneratioNext and Advertising Futures.