Ozarka is a brand of spring water which is bottled and sold in the South Central United States, including Arkansas, Texas, Oklahoma, Louisiana, Mississippi, portions of Tennessee, Missouri and Kansas. The Ozarka Spring Water Company was founded in Eureka Springs, Arkansas in 1905, but is now a division of <a href="http://sponsorpitch.com/sponsors/785">Nestlé Waters North America Inc</a>. Eureka Springs is situated in the Ozark Mountains, which is where the company's name comes from.
Created by the organizers of the Rock ‘n’ Roll Marathon Series, the TriRock Series launched in San Diego on September 12, 2010 to a sold-out field of 1,200 triathletes. The unique format features a rocking competition, complete with live bands along the swim, bike and run courses, followed by a post-race party and concert. The series expanded to four markets in 2011, adding events in Annapolis, Seattle and New York.