Snapshot
December 26, 2017

Pacifico Beer signs on as official sponsor for MTV's SnowGlobe Music Festival

Participating in this sponsorship deal:

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About Sponsor:

Cerveza Pacífico Clara, better known as Pacifico, is a Mexican pilsner-style beer distributed in the U.S. by <a href="http://sponsorpitch.com/sponsors/787">Crown Imports</a>. It was first brewed in 1900 when three Germans opened a brewery, the Cerveceria del Pacífico in Mazatlán. Cerveza Pacifico is named so because the Pacifico brewery is located in the Pacific Ocean port city of Mazatlán, in the state of Sinaloa, México. Its label includes a picture depicting a lifesaver encompassing a hill with the port's lighthouse, known locally as "Cerro del Crestón." In Mazatlán, the beer is available in three different size bottles: "cuartitos" , "medias" , and "ballenas" . "Clara" means clear, as opposed to "obscura" .

About Property:

Three days of live music performances, winter action sports, & interactive art exhibitions set in the snowy California Sierra Mountains. There is an incredible New Year's celebration and the festival has featured acts such as Kendrick Lamar, The Lumineers, Flume, Snoop Dogg, Portugal The Man, Major Lazer, Travis Scott, Zedd, Post Malone, Odesza, Khalid, The Chainsmokers, G-Eazy, The Flaming Lips, Wiz Khalifa, Kaskade, Phantogram, & many more. // December 29th, 30th, & 31st, 2019, South Lake Tahoe, California // Please contact contact [email protected] for inquiries.

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