Panera Bread signs on as official sponsor for CBS This Morning
Participating in this sponsorship deal:
About Sponsor:
Panera Bread is a chain of bakery–café quick casual restaurants in the United States and Canada that sells breads, sandwiches, soups, salads, and other bakery items. Its headquarters are in Sunset Hills, Missouri, a suburb of St. Louis.
About Property:
CBS This Morning is an American morning television show that is broadcast on CBS. The program broadcasts from the CBS Broadcast Center in New York City. It premiered on January 9, 2012, and airs live from 7 to 9 a.m. Eastern Time Monday through Friday; most affiliates in the Central and Mountain time zones air the show on tape-delay from 7 to 9 a.m. local time. Stations in the Pacific Time Zone receive an updated feed with an updated opening and update live reports. It is the tenth distinct program format that CBS has aired in the morning slot since 1954; it replaced The Early Show, which aired from 1999 to 2012.