Pfizer signs on as for Stand Up To Cancer
Participating in this sponsorship deal:
About Sponsor:
Pfizer, Inc. is an American multinational pharmaceutical corporation. The company is based in New York City, New York with its research headquarters in Groton, Connecticut, United States. Pfizer produces Lipitor ; the neuropathic pain/fibromyalgia drug Lyrica ; the oral antifungal medication Diflucan , the antibiotic Zithromax , Viagra for erectile dysfunction, and the anti-inflammatory Celebrex . Its headquarters are in Midtown Manhattan, New York City.
About Property:
Stand Up To Cancer (SU2C) is a charitable program of the Entertainment Industry Foundation (EIF) established by media, entertainment and philanthropic leaders who have been affected by cancer. SU2C aims to raise significant funds for translational cancer research through online and televised efforts. Central to the program is a telethon that was televised by three major broadcast networks (ABC, NBC, CBS) in over 170 countries on September 5, 2008. SU2C raised over $100 million after that evenings broadcast.