Planet Fitness signs on as official sponsor for Philadelphia 76ers
Participating in this sponsorship deal:
About Sponsor:
PFIP LLC (doing business as Planet Fitness) is an American franchisor and operator of fitness centers based in Hampton, New Hampshire.[1] The company reports that it has more than 1,400 clubs,[2] making it one of the largest fitness club franchises by number of members and locations. It markets itself as a "Judgement Free Zone" that caters to novice and casual gym users and is reported to be the nation’s fastest growing fitness center franchise.[3]
About Property:
The Philadelphia 76ers are a professional basketball team based in Philadelphia, Pennsylvania. They play in the Atlantic Division of the Eastern Conference of the National Basketball Association . Originally known as the Syracuse Nationals, they are one of the oldest franchises in the NBA. After their move to Philadelphia, a contest was held to decide on their new name. The winning name, chosen by Walter Stalberg, was the "76ers", as a "tribute to the gallant men who forged this country's independence."