Primesport signs on as official sponsor for 2K Empire Classic
Participating in this sponsorship deal:
About Sponsor:
PrimeSport is a leader in providing direct access to the biggest sporting events, offering tickets, travel, hospitality, and VIP experiences for corporations, professional sports teams and fans. PrimeSport's extensive experience in sports travel, hospitality and ticketing has allowed the company to form long term, official partnerships with some of the largest sporting events and organizations in the country. As a result, PrimeSport can provide more exclusive access to more events than any other company in the industry. Official partnerships include select NCAA Championships, including the NCAA Men's Basketball Tournament and Men's Final Four, Men's College World Series, Division I Wrestling Championships, Women's College World Series, Women's Final Four, Women's Volleyball Championship and Men's Frozen Four, NHL, 20 NFL teams, 2015 College Football Playoff National Championship, Rose Bowl, Sugar Bowl, Alamo Bowl, Orange Bowl, Holiday Bowl, Poinsettia Bowl, Chick-fil-A Bowl, Chick-fil-A Kickoff Game, AdvoCare Texas Kickoff, State Farm Champions Classic, Jimmy V Classic, 2K Classic, Gotham Classic, Legends Classic, Wrangler National Finals Rodeo, Feld Motor Sports, more than 40 major NCAA Division I universities, nineteen NASCAR speedways and more. PrimeSport is a privately-held company, headquartered in Atlanta, GA.
About Property:
The 2K Sports Classic is an annual college basketball tournament played in November at the beginning of the season and televised by ESPN. The tournament was first formed in 1995 as a collaboration between the National Association of Basketball Coaches and the American Cancer Society, and produced by the Gazelle Group, Inc., in an effort to raise funds for cancer research. In the current format, 12 teams from 12 separate conferences are invited to the tournament. First and second round games are held at regional sites selected before the tournament. The semi-finals and finals are held at Madison Square Garden in New York City. Beginning in 2012, the tournament beneficiary will be Wounded Warrior Project. A new event benefiting Coaches Vs. Cancer will be hosted in the new Barclays Center in Brooklyn.