Pure Michigan is the nationally known brand of the State of Michigan, administered by the state's marketing arm, the Michigan Economic Development Corporation. Since 2006, Pure Michigan advertising has described the wonders of Michigan but in 2011 MEDC began bringing all of its activities under the popular brand, voted one of the 10 best destination brands ever by Forbes Magazine.
ArtPrize is an international art competition and cultural festival held annually in Grand Rapids, Michigan. This one-of-a-kind event draws over 967,000 + visitors annually and is the single largest art competition in the US. Taking place over 22 days in 2026, ArtPrize turns the city into a living gallery, with over 150 venues and public spaces hosting work from over 1,000 artists from around the world. From immersive experiences to amazing artwork, ArtPrize comes alive with activity—drawing nearly a million visitors into an unforgettable celebration of art, culture, and community. ArtPrize offers a powerful opportunity for sponsors and donors to align with innovation, creativity, and civic pride—while engaging a diverse, loyal, and passionate audience. Sponsoring ArtPrize isn’t just support—it’s participation in a movement that inspires, connects, and drives cultural and economic impact.