Raising Cane's signs on as official sponsor for Fiesta Bowl
Participating in this sponsorship deal:
About Sponsor:
Raising Cane's Chicken Fingers is a fast-food restaurant chain founded in Baton Rouge, Louisiana by Todd Graves and Craig Silvey on August 26, 1996. The restaurant offers chicken fingers as its only main course. Raising Cane's total revenue in 2007 was $97.3 million. Its headquarters remain in Baton Rouge, La., though the company opened a second restaurant support office in Plano, Texas in 2009.
About Property:
The Fiesta Bowl is a United States college football bowl game played annually at the University of Phoenix Stadium in Glendale, Arizona. Between its origination in 1971 and 2006, the game was hosted in Tempe, Arizona at Sun Devil Stadium. Beginning with the 2014 season, Fiesta Bowl became a member of College Football Playoff, hosting a semifinal game every three years, and all the teams playing in this bowl will be selected by the CFP Selection Committee. Previous sponsors included Sunkist, IBM, Tostitos and Vizio.