Snapshot
August 12, 2016

Red Bull signs on as title sponsor for Red Bull Music Academy

Participating in this sponsorship deal:

Red bull logo 311542 10151014995618217 1296984362 n

About Sponsor:

Red Bull is an energy drink sold by the Austrian Red Bull GmbH, created in 1987 by the Austrian entrepreneur Dietrich Mateschitz.

About Property:

The Red Bull Music Academy (RBMA) is a world-traveling series of music workshops and festivals, founded in 1998.[1] The main five-week event is held in a different city each year. The public portion of its program is a festival of concerts, art installations, club nights and lectures by influential figures in contemporary music.[2] The other part of the program is by invitation only, held in a building which has been custom-fitted with a large recording studio, a lecture hall, a radio booth and between eight and twelve bedroom-sized studios.[3] There, 60 up and coming producers, singers, sound artists, DJs and musicians from around the world learn from and collaborate with top industry professionals.[4]

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