Rockstar Energy Drink signs on as official sponsor for Carolina Hurricanes
Participating in this sponsorship deal:
About Sponsor:
Rockstar is an energy drink created in 2001. With 14% of the US market in 2008, Rockstar is a leading energy drink brand. Rockstar is based in Las Vegas. Rockstar Energy Drink is available in fourteen different flavors, and in over twenty countries. Founded in 1998 by Russell Weiner, Rockstar launched into the fastest-growing segment of the USA beverage market, energy drinks.
About Property:
The Carolina Hurricanes are a professional ice hockey team based in Raleigh, North Carolina, USA. They are members of the Metropolitan Division of the Eastern Conference of the National Hockey League , and play their home games at the 18,680-seat PNC Arena They are the only major league professional sports team in North Carolina to play in Raleigh; the state's other two major franchises, the NFL's Carolina Panthers and the NBA's Charlotte Bobcats, are based in Charlotte.