Rockstar Energy Drink signs on as for Professional Bull Riders
Participating in this sponsorship deal:
About Sponsor:
Rockstar is an energy drink created in 2001. With 14% of the US market in 2008, Rockstar is a leading energy drink brand. Rockstar is based in Las Vegas. Rockstar Energy Drink is available in fourteen different flavors, and in over twenty countries. Founded in 1998 by Russell Weiner, Rockstar launched into the fastest-growing segment of the USA beverage market, energy drinks.
About Property:
Professional Bull Riders, Inc. is an international professional bull riding organization based in Pueblo, Colorado, USA. PBR events are televised on CBS, CBS Sports Network, NBC, NBC Sports Network, and YouTube. More than 800 cowboys from the U.S., Canada, Brazil, Australia, and Mexico hold PBR memberships.
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