Rolex signs on as for Italian Open
Participating in this sponsorship deal:
About Sponsor:
Rolex SA is an Swiss watchmaking manufacturer of high-quality, luxury wristwatches. Rolex watches are popularly regarded as status symbols and BusinessWeek magazine ranks Rolex No.71 on its 2007 annual list of the 100 most valuable global brands. Rolex is also the largest single luxury watch brand, producing about 2,000 watches per day, with estimated revenues of around US$3 billion .
About Property:
The Italian Open is an annual tennis tournament held in Rome, Italy. It is the most prestigious red clay tennis tournament in the world after the French Open, with the men's competition being an ATP World Tour Masters 1000 event on the Association of Tennis Professionals tour, and the women's competition being a Premier 5 event on the Women's Tennis Association tour. The two events were combined in 2011. The tournament is played on clay courts, currently during the second week of May. The event was previously known as the Rome Masters and adopted its present name in 2002. Rafael Nadal has won the title a record five times.