Sirius XM signs on as official sponsor for Ottawa Bluesfest
Participating in this sponsorship deal:
About Sponsor:
Sirius XM Radio Inc. is an American broadcasting company that provides two satellite radio services operating in the United States, Sirius Satellite Radio and XM Satellite Radio. The company also owns a minority interest in Sirius XM Canada, an affiliate company which provides Sirius and XM service in Canada. The company in its current incarnation was formed following the acquisition of XM Satellite Radio, Inc. by Sirius Satellite Radio, Inc. on July 29, 2008.
About Property:
The Cisco Ottawa Bluesfest is an annual outdoor music festival that takes place each July in downtown Ottawa, Ontario, Canada. While ostensibly focused on blues, the festival has increasingly showcased mainstream pop and rock acts in recent years. The Bluesfest has become the largest blues festival in Canada, and the second largest in North America.