Snapshot
July 26, 2018

Smirnoff signs on as official sponsor for Watershed Music Festival

Participating in this sponsorship deal:

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About Sponsor:

Smirnoff is a brand of vodka owned and produced by the British company Diageo. The Smirnoff brand began with a vodka distillery founded in Moscow by Pyotr Arsenievich Smirnov (1831–1898).[1] It is now distributed in 130 countries.

About Property:

Watershed Music Festival is an annual country music festival held at the Gorge Amphitheatre in George, Washington. Produced by Live Nation, the first event was held August 3-5, 2012. The main attractions of the festival are the multiple stages of live music, featuring a mixture of country music superstars, newcomers and local country acts.

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