Snapshot
December 09, 2015

Sony signs on as official sponsor for Quick Lane Bowl

Participating in this sponsorship deal:

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About Sponsor:

Sony Corporation , commonly referred to as Sony, is a Japanese multinational conglomerate corporation headquartered in Minato, Tokyo, Japan and the world's fifth largest media conglomerate with US$86.64 billion . Sony is one of the leading manufacturers of electronics, products for the consumer and professional markets.

About Property:

The Quick Lane Bowl is a post-season college football bowl game certified by the NCAA that began play in the 2014 season. Backed by the Detroit Lions of the National Football League, the game features a bowl-eligible team from the Big Ten Conference competing against an opponent from the Atlantic Coast Conference.

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