Sparkling Ice signs on as official sponsor for Outback Bowl
Participating in this sponsorship deal:
About Sponsor:
Talking Rain is a privately held beverage company based in Preston, Washington that manufactures and distributes enhanced and sparkling waters. The company was founded in 1987, but has risen to prominence recently after the emergence of its Sparkling ICE brand across the United States. Sponsorship requests: <a href="Mailto:[email protected]">[email protected]</a>
About Property:
The Outback Bowl is an annual New Year's Day college football bowl game matching teams from the SEC and Big Ten Conference and played at Raymond James Stadium in Tampa, Florida. It has the longest title sponsor (20 years) of any bowl game in Outback Steakhouse. It is organized by the Tampa Bay Bowl Association under Jim McVay, who has been the president/CEO since 1988.