The North Face, Inc. is an outdoor product company specializing in outerwear, fleece, shirts, footwear, and equipment such as backpacks, tents, and sleeping bags. The North Face is a subsidiary of <a href="https://sponsorpitch.com/sponsors/vf-corporation">VF Corporation</a>. The North Face brand was established in 1966 in San Francisco, when Douglas Tompkins and Kenneth "Hap" Klopp created an equipment retail store that eventually acquired the name The North Face.
Freeride World Tour is a set of competition events where the best freeride skiiers and snowboarders meet. First World Tour took place in 2008. The 2010 Free Ride World Tour had four main events and 18 World Tour qualifier events.