The North Face signs on as official sponsor for Warrior Hike
Participating in this sponsorship deal:
About Sponsor:
The North Face, Inc. is an outdoor product company specializing in outerwear, fleece, shirts, footwear, and equipment such as backpacks, tents, and sleeping bags. The North Face is a subsidiary of <a href="https://sponsorpitch.com/sponsors/vf-corporation">VF Corporation</a>. The North Face brand was established in 1966 in San Francisco, when Douglas Tompkins and Kenneth "Hap" Klopp created an equipment retail store that eventually acquired the name The North Face.
About Property:
In 1948, Earl Shaffer told a friend he was going to "walk off the war" to work out the sights, sounds, and losses of World War II. Four months later, Shaffer became the first person to hike the entire length of the Appalachian Trail from Georgia to Maine. In honor of Earl Shaffer and in recognizing the physical, mental, and spiritual benefits of long-distance hiking, Warrior Hike has partnered with the Appalachian Trail Conservancy, the Continental Divide Trail Coalition, and the Pacific Crest Trail Association to create the "Walk Off The War" Program. The Warrior Hike "Walk Off The War" Program is an outdoor therapy program that supports combat veterans transitioning from their military service by thru-hiking one of America's National Scenic Trails. The "Walk Off The War" Program provides participating combat veterans with the equipment and supplies required to complete a six-month thru-hike of a National Scenic Trail; coordinates trail town support in the forms of transportation, food, and lodging with veteran organizations and community groups located along the trails; and assists veterans with future employment opportunities through the program's numerous partners and sponsors.