Trinchero Family Estates signs on as official sponsor for Fiesta Bowl
Participating in this sponsorship deal:
About Sponsor:
Trinchero Family Estates is a Helena, California-based wine and spirits manufacturer with a diverse portfolio of more than 40 wines and spirits includes such brands such as Sutter Home, Ménage à Trois, Trinchero Napa Valley, SeaGlass, Napa Cellars, Terra d’Oro, Trinity Oaks, Folie à Deux, and the number one alcohol-removed wine, Fre. Trinchero Family Estates also markets and sells Joel Gott Wines; The Three Thieves (Bandit, Newman’s Own, and The SHOW); Charles & Charles; Taken Wine Co.; Angove Wines from Australia; Doña Paula wines from Argentina; Carmen Wines from Chile; Shatter Wines from France; CRUZ and Tres Agaves Tequilas from Mexico, and Sugar Island Caribbean Rum.
About Property:
The Fiesta Bowl is a United States college football bowl game played annually at the University of Phoenix Stadium in Glendale, Arizona. Between its origination in 1971 and 2006, the game was hosted in Tempe, Arizona at Sun Devil Stadium. Beginning with the 2014 season, Fiesta Bowl became a member of College Football Playoff, hosting a semifinal game every three years, and all the teams playing in this bowl will be selected by the CFP Selection Committee. Previous sponsors included Sunkist, IBM, Tostitos and Vizio.