Viacom signs on as official sponsor for San Diego Comic-Con International
Participating in this sponsorship deal:
About Sponsor:
Viacom Inc. , short for "Video & Audio Communications", is an American global mass media company with interests primarily in, but not limited to, cinema and cable television. As of 2010, it is the world's fourth-largest media conglomerate, behind The Walt Disney Company, Time Warner and News Corporation. Viacom is owned in majority by National Amusements, Inc., a privately owned theater company based in Dedham, Massachusetts, USA. National Amusements holds another controlling stake in CBS Corporation.
About Property:
San Diego Comic-Con International is a multigenre convention held annually in San Diego, California, United States. It was founded as the "Golden State Comic Book Convention" in 1970 by a group of San Diegans, which included Shel Dorf, Richard Alf, Ken Krueger and Mike Towry; later, it was called the "San Diego Comic Book Convention". The name, as given on its website, is Comic-Con International: San Diego; but it is commonly known as Comic-Con or the San Diego Comic-Con or "SDCC". It is a four-day event (Thursday-Sunday) held during the summer in San Diego, in southern California, United States. On Wednesday evening, there is a preview for professionals, exhibitors, and some guests pre-registered for all four days.