Vineyard Vines signs on as official sponsor for Genesis Open
Participating in this sponsorship deal:
About Sponsor:
Vineyard Vines is an American clothing and accessory retailer founded in 1998 near Martha's Vineyard in Massachusetts, by brothers Shep and Ian Murray. The brand started with ties, but has since incorporated hats, belts, shirts, shorts, bags for men, women, and children. It has grown to a collection of retail stores and outlets across the United States.
About Property:
The Genesis Open is a professional golf tournament on the PGA Tour in southern California, first played 92 years ago in 1926.[1] Its previous names include Los Angeles Open, Northern Trust Open and Nissan Open. Played annually in February at the Riviera Country Club in Pacific Palisades, it is often the concluding event of the tour's "West Coast Swing" early in the calendar year, before the tour moves east to Florida.