W Hotels Worldwide signs on as official sponsor for Billboard Hot 100 Music Festival
Participating in this sponsorship deal:
About Sponsor:
W Hotels & Resorts is a luxury hotel chain owned by <a href="https://sponsorpitch.com/sponsors/starwood-hotels-and-resorts">Starwood Hotels & Resorts Worldwide</a> [2] that is generally marketed toward a younger crowd than their other upscale properties.
About Property:
The Billboard Hot 100 Music Festival, launched in 2015, is an annual music festival held at New York's Nikon at Jones Beach Theater in August. The event is produced by Billboard in partnership with Live Nation.
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