Wendy's signs on as official sponsor for Colorado State Fair and Rodeo
Participating in this sponsorship deal:
About Sponsor:
Wendy's is an international fast food chain restaurant founded by Dave Thomas on November 15, 1969, in Columbus, Ohio, United States. The company decided to move its headquarters to Dublin, Ohio, on January 29, 2006. It has been owned by Triarc since 2008. As of March 2010, Wendy's was the world's third largest hamburger fast food chain with approximately 6,650 locations, following McDonald's 31,000+ locations and Burger King's 12,000+ locations. In 2011, Wendy's sales exceeded those of Burger King for the first time in the company's history. With sales of $8.5billion , the company ranked number two in hamburger chains, although Burger King still had far more restaurants.
About Property:
The 2014 Colorado State Fair will mark the Fair's 142nd year as Colorado's premier celebration of agriculture. The Fairgrounds provides nearly $34 million in economic activity to Colorado throughout the year; $29 million of that activity is driven by the annual State Fair event. In addition to showcasing Colorado agriculture, the annual event features one of the country’s largest traveling carnivals, artwork, crafts, food competitions, thrilling rodeo action, a wide variety of food and merchandise booths and a Fiesta Day honoring Colorado's ties to the Hispanic culture.