Xbox signs on as official sponsor for Bonnaroo Music & Arts Festival
Participating in this sponsorship deal:
About Sponsor:
The Xbox is a sixth-generation video game console manufactured by Microsoft. It was released on November 15, 2001 in North America, February 22, 2002 in Japan, and March 14, 2002 in Australia and Europe and is the predecessor to the Xbox 360. It was Microsoft's first foray into the gaming console market, and competed with Sony's PlayStation 2, Sega's Dreamcast, and Nintendo's GameCube. The integrated Xbox Live service allowed players to play games online.
About Property:
The Bonnaroo Music and Arts Festival is an annual four-day music festival developed and produced by Superfly Presents and AC Entertainment; since its first year in 2002, it has been held at what is now Great Stage Park on a 700-acre (2.8 km²) farm in Manchester, Tennessee, USA.