Snapshot
November 06, 2014

Yamaha Motor Company signs on as official sponsor for Rocklahoma

Participating in this sponsorship deal:

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About Sponsor:

Yamaha Motor Company Limited , is a Japanese motorized vehicle-producing company. Yamaha Motor is part of Yamaha Corporation and its headquarter is located in Iwata, Shizuoka. Along with expanding Yamaha Corporation into the world's biggest piano maker, then Yamaha CEO Genichi Kawakami took Yamaha into the field of motorized vehicles on July 1, 1955. The company's intensive research into metal alloys for use in acoustic pianos had given Yamaha wide knowledge of the making of lightweight, yet sturdy and reliable metal constructions. This knowledge was easily applied to the making of metal frames and motor parts for motorcycles. Yamaha Motor produces motorcycles, all-terrain vehicles, boats, marine engines including outboards, automobile engines, personal watercraft and snowmobiles.

About Property:

Rocklahoma is an annual 3-day hard rock music festival with camping held in Pryor, Oklahoma. The festival features 4 official stages, as well as many unofficial campground parties and performing acts and onsite vendors. It is currently billed as one of the many festivals that make up AEG Entertainment's World's Loudest Month concert series. There were an estimated 100,000 people at the first annual Rocklahoma held in 2007. The Third Annual Rocklahoma had over seventy bands on four stages, including favorites from previous Rocklahoma festivals, Beautiful Creatures, LA Guns featuring Tracii Guns, Bang Tango, Lillian Axe, Gypsy Pistoleros and Faster Pussycat. Included on the side stages are bands from all over Europe. Playboy and Rolling Stone in 2008 called Rocklahoma one of the top festivals that should not be missed. Coffee table books for Rocklahoma 2007, 2008, 2009 and 2010 have been published and are available on the web.

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