Lnq

Director, Sports Marketing & Activation

Live Nation

New York, NY

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Job Description

Posted On: November 17, 2017

One of Live Nation joint ventures is seeking a dynamic and strategic employee to direct sports marketing and brand activation that can develop and grow our clients’ brands. In addition to brand development of our clients, this position will work with the activation team to ensure that partnership elements are executed and the collaborations enhance client and partner brands. The ideal candidate has a strong background in sports with teams, league or media. They are creative, innovative, collaborative, passionate, high-energy, self-starter that can quickly adapt to the company culture and deliver opportunities to our athletes.


Responsibilities:


Marketing

  • Develop strategic plans for athletes and oversee implementation of marketing plans
  • Collaborate with all departments to ensure that brand guidelines for are enhanced through all programming and interaction
  • Build relationships with teams and leagues and leverage their assets to accomplish overall marketing goals
  • Develop a monthly report for ownership and clients
  • Execute marketing elements of brand contracts
  • Manage a staff to accomplish organizational goals while developing the individuals goals and strengths


    Brand Activation

  • Participate in activation of partnerships at events


    Required Skills

  • 5 to 7 years of experience in marketing and partner activation
  • Bachelor’s degree required
  • Experience in the sports and entertainment industry
  • Ability to meet deadlines under pressure
  • Strong management skills
  • Understanding of the media, entertainment, sports and music landscape
  • Creative thinking and the ability to generate out-of-the-box ideas/concepts
  • Ability to manage multiple projects simultaneously
  • High level of energy and commitment
  • Strong written and oral c
  • Communications skills – ability to communicate clearly and effectively
  • A clear understanding of the importance of client service is required
  • Must be able to work under tight deadlines to develop and execute strategic programs