JAPAN Fes hosts Japanese food and culture events continuously throughout the year in both New York and Paris. In 2024, we held over 39 events, attracting more than 500,000 visitors. Across all our social media accounts, we have over 100,000 followers. Details in attached deck.
Audience
Type of reach
Size of audience
On-site audience size
500K-1M
Media audience size
100K-500K
One-time or recurring
Recurring
Multi-channel engagement
100%
Paid or Free?
Free
Audience Interests
Travel
Food
Culture
Special Notes About the Audience:
The audience is characterized by a core demographic of young individuals under 35 (over 90%) who have a strong purchasing intent and at least some interest in Japan. About 60% of them reside in NYC, while 40% live outside of NYC. Our key characteristic is that we hold events in a variety of locations, and we host them almost every weekend in a year. Instead of a single event, we plan to hold over 50 events this year (with a goal of 70).