As the single largest fundraising event for Children’s Hospital Colorado, the Courage Classic sponsorship offers brands significant recognition and activation, mission alignment, and vast employee engagement and volunteer opportunities.
Audience
Type of reach
Both size and influence of the audience
On-site audience size
501-2K
Media audience size
1M-10M
One-time or recurring
Recurring
Repeat engagement
100%
Multi-channel engagement
100%
Paid or Free?
Paid
Audience Interests
Business Industry
Family Relationships
Fitness Wellness
Live Events
Outdoor Recreation
Special Notes About the Audience:
Industry-best email open rate of 61% (nonprofit industry average is 28.59%). Courage Classic organic social posts on Facebook and Instagram had an average engagement rate of 4.83% in 2024 (nonprofit industry average is 1.8% on Facebook and 2.4% on Instagram)