Deal Flow 10/16/09

The St. Louis Blues have inked a new 3 year deal with St. Louis-area McDonald’s restaurants, which will offer fans free Big Macs anytime the Blues score five or more goals in a home game. >> Full Story

Unilever's Degree has signed a one-year sponsorship of the U.S. Army's All-American Bowl.

American Airlines is the sole corporate sponsor of the 10-episode TV series "Gourmet's Adventures With Ruth" starting October 17th.

Smirnoff has signed as the primary sponsor for a leading club night series in the UK, The Warehouse Project.

US Farms today announced that it has established a sponsorship agreement for its US Farms Aloe365 Juiceto sponsor and promote up and coming Mixed Martial Arts fighter, Drew Bittner.

Steve Spiess Racing has signed a two-race sponsorship with Billet Specialties through the season-ending Automobile Club of Southern California NHRA Finals