Deal Flow 8-10-2009

Yardbarker Network has signed a sponsorship deal with Coors Light that will run throughout the NFL's pre-season and 17-week regular season.

The Columbus Blue Jackets on Monday announced Cleveland-based Medical Mutual of Ohio would be the team’s official health insurer as part of a one year sponsorship.

Standard Life has become the first title sponsor of the British Basketball Federation (BBF).

The U.S. division of Sun Life Financial today announced a new partnership with Cirque du Soleil that will make Sun Life the Official Insurance Partner of Cirque du Soleil U.S. Big Top Touring Shows, U.S. Arena Touring Shows, and the Presenting Partner of a major new Cirque du Soleil U.S. show to be announced next month.

NorthStar Moving Corporation, the leading residential and commercial mover in California, offering local, intrastate, interstate, and international moves, as well as storage services, today announced that it was named “The Official Mover” for 2009 Downtown Film Festival — Los Angeles and Sustainable L.A., the festival’s signature environmental program taking place on August 20.