Deal Flow 9-10-2009
Santander has announced that it is switching its sponsorship partnership from McLaren Mercedes to rival Ferrari for the start of the 2010 season.
PJ's Coffee of New Orleans has signed a two-year sponsorship with the New Orleans Saints making PJ's "the Preferred Coffee of the New Orleans Saints." Additionally, PJ's Coffee will be served exclusively at the Dome starting this month.
Football Association is rumored to be close to announcing Mars as a major new sponsor.