Deal Flow 9/23/09

The NCAA and CBS Sports today announced that LG Electronics USA has signed on to become an Official NCAA Corporate Partner.

ESPN Deportes and Kingsford charcoal entered an exclusive marketing partnership at a local level in key Hispanic markets. The sponsorship will focus on the network's soccer content on TV and radio.

US Lacrosse has selected Warrior Lacrosse as the official equipment and apparel supplier to the U.S. men's national teams program.

Global Sponsors Announced for the 2010 NAVTEQ Global LBS Challenge will be deCarta, DeviceAnywhere and Tanla

Procter & Gamble’s Bounty paper towel brand is sponsoring a new art studio, called Make-A-Messterpiece.

Fujitsu has signed a sponsorship deal with the Commons & Lords Rugby Union Football Club for the 2009/10 season.

Toyota is the new title sponsor of the Texas Parks and Wildlife Department's "ShareLunker" program