Every Moustache Makes A Difference
Guys - your significant other might not approve of the moustache, but she'll surely forgive you for the next month. Such is the sacrifice that Rockstar Games is asking of men - and their spouses - in honor of their Movember sponsorship.
Movember is a non-profit aimed at raising funds and awareness for men's health issues including the fight against prostate and testicular cancer.
Rockstar Games has teamed up with Movember to host regional gala parties that will ask men to strut their 'stache for a chance to win the "Man of Movember" title.
All proceeds will benefit the Prostate Cancer Foundation and Livestrong.
As if that weren't enough, Rockstar Games is asking Movember participants to grow a moustache and send in a pic for the chance to be a character in their upcoming action-adventure game, Red Dead Redemption.
Other major sponsors of Movember include Canadian Club, Shave Dermalogica, Pepsi Max and Wahl Home Products.