Feb 04, 2013 at 02:01 PM
Hands Down, The Best Sponsorship Tweet. Ever.
When the lights went out at the Mercedes-Benz Superdome, Audi, which had a $4 million ad spot in the big game, was ready to pounce...
Not to be outdone, some other fast-thinking advertisers had their own response to the power outage. Here's a sampling...
#humortag
