In Its 16th Year, FLW Extends Chevy Sponsorship

FLW Outdoors has extended their agreement with Chevy, a longtime partner and supporter of tournament fishing. The partnership began with FLW Outdoors' inception in 1996, making this their 16th year as the official vehicle of FLW Outdoors.

"Their continued partnership exemplifies Chevy's long-standing commitment and support of the anglers, fans and the FLW organization," Trisha Blake, president, FLW Outdoors Marketing Division, stated. "We will continue to build upon our unique relationship including an enhanced emphasis at our grassroots events in 2011."

In activation of the deal, FLW fans will have the opportunity to meet the Chevy team anglers at a local dealership prior to each stop on the 2011 Walmart FLW Tour.

"Chevrolet is proud to continue our longstanding relationship with FLW Outdoors and actively support the sport of fishing in communities across the country," said Phil Caruso, Promotions Manager of Chevrolet.

Chevy will be featured in FLW media including the weekly "FLW Outdoors" television program on VERSUS, FLW Outdoors' multiple websites and its bass and walleye magazines. Chevy will also retain benefits related to FLW Fantasy Fishing. In addition, Chevy will continue to serve as the presenting sponsor of the BFL All-American and the Chevy Wild Card.

photo credit (Photo by Patrick Baker)