Izod Sponsorship Gives IndyCar a Makeover
Forget cut-off jean shorts and ripped T-shirts. Move over, Motor Sport magazine.
A four-page advertising spread promoting the Indianapolis 500 graces the pages of Vanity Fair this month, a magazine known for its pop culture and fashion.
Hip clothes. Cool drivers. Speed.
This is the new image for the IndyCar Series, courtesy of its title sponsor, Izod.