Links 03/12/10
GM sponsors road trip teams on way to #SXSW festival
Heineken Teams With Taxi Magic App for Safe Rides
North Texas Super Bowl Host Committee lands $31 million from state fund
ING #sponsorship of Georgia Marathon ending, but race to go on
As Tour of Utah bikers race by, sponsors hope to catch public's eye
PacSun Looks to Build Authenticity with Sponsorships
Multicultural Ad Spending Declines in 2009, but Less than Overall Ad Market
Garden Designers Look to Tap Brand Budgets