Mobile Tech Company Surprises Bus Riders With Alternative Transportation

Mobile telecomm equipment supplier, Qualcomm, wanted a clever way to show how everyday life could be made better with mobile. So, they put up a bus stop ad featuring the URL, BornMobile.com, and when visitors went to the site, they got surprised by a new ride... you know Lamborghini, dog sled, bus full of acrobats and clowns... no big thing. Check it out.

#activationstag