Aug 21, 2012 at 02:10 PM
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Moët Launches U.S. Open's First Champagne Bar

Second year U.S. Open sponsor, Moët & Chandon, has stepped up its activation with the opening of the tournament's first-ever champagne bar. Designed in the brand’s signature style, the Moët & Chandon Terrace at this year's tournament will feature an outdoor lounge environment serving Imperial Champagne along with a full complement of bar options.


"The partnership with the US Open marks a strong commitment to the world of tennis. There is no better place to showcase Moet & Chandon's values of success, glamour and celebration of victory than at the world renowned US Open," stated Ludovic du Plessis, Vice President Moet & Chandon US. "Moet & Chandon looks forward to celebrating with both the champions and the fans of the US Open."

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"The US Open is where athleticism, entertainment and international star power converge, and we are thrilled to have Moet & Chandon be part of it," said Lew Sherr, Chief Revenue Officer at the USTA. "We are equally excited that Moet & Chandon's 'Cheers for Champions' charitable campaign will once again continue their connection with tennis beyond the US Open and help us transform lives through tennis in a meaningful and lasting way."

In addition to its U.S. Open deal, Moet, a longtime sponsor of tennis, recently extended its global involvement in the sport with its appointment as the official champagne and global partner of the ATP World Tour.

photo credit: USTA

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