NBA Commish: Jersey Ads Inevitable
New NBA Commissioner Adam Silver says jersey sponsorships in the league will likely happen within the next five years. "I think it's inevitable," Silver said at this week's IMG World Congress of Sports presented by SportsBusiness Daily/Journal.
The move would make the NBA the first of the North American big four to have jersey ads. It is estimated that ads on NBA game jerseys could bring in $100 million annually, but thus far, the NBA's board of governors have tabled the issue until further research is done.
One league not considering jersey ads on game jerseys? The NFL...