New Sports Network Aims To Challenge ESPN

There will soon be a new game in town when it comes to sports programming. Rupert Murdoch's News Corporation is remaking motorsports network, SPEED, into Fox Sports 1, a 24-hour sports network aimed at challenging the Bristol, CT-based "worldwide leader."

"On Tuesday, Fox will announce its intention to start Fox Sports 1, an all-sports network, in August," writes the New York Times. "The channel will carry Nascar races, Major League Baseball games, college basketball and football, soccer and U.F.C. fights. It will also broadcast studio shows, including one that is to be hosted by Regis Philbin, a celebrated Notre Dame fan."

“We view Fox as a formidable competitor,” said John Skipper, ESPN’s president. “They’ve got the resources of News Corp., and the willingness that Fox has shown in the past to take big bets and to create a difference.”

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