Mar 23, 2012 at 01:50 PM
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SXSW: Doritos Launches New Chip With 56-Ft Tall Vending Machine

The marketing team at Doritos wanted to make a big splash around its new Jacked line of tortilla chips at South by Southwest. What better way to do that than build a 56-foot tall vending machine and hand out free samples? But wait, there's more. After ceremoniously being plugged in, the whole thing doubled as a stage for a number of acts including a surprise performance by Snoop Dogg. Check the whole thing out in the video below.