Nov 18, 2009 at 07:22 PM
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U.S. Bank Renews With FLW Outdoors

While many of FLW Outdoors the big catches have scaled back sponsorship, FLW continues to navigate the troubled waters of a weakened economy, today announcing that US Bank has extended their sponsorship with FLW Outdoors. 2010 will mark U.S. Bank's 7th consecutive year as a sponsor and the official bank of FLW Outdoors.


Terms of the agreement were not disclosed.

"We are proud that US Bank has decided to extend their partnership with FLW Outdoors," said Trisha Blake, Chief Marketing Officer & Executive Vice President of FLW Outdoors. "They have been involved with us for a long time and we look forward to building upon our long-standing partnership with them and offering our anglers and fans the opportunity to do business with a great financial institution."

"U.S. Bank is happy to be involved with FLW Outdoors this next upcoming season," said Dan Bernert, AVP, Corporate Sponsorships U.S. Bank. "We love the exposure we receive at all the events across our 24 state footprint and especially during the weekly FLW Outdoors television show. We would also like to wish 'good catching' to all the fantasy fishing participants and especially to the professional anglers this season!"

As part of US Bank's sponsorship, they will continue to serve as the official bank of FLW Outdoors and provide the FLW Outdoors Visa credit card.

U.S. Bank's FLW website reads:

Reel in a great checking account with customized U.S. Bank FLW Checking, and you'll be sure to catch:

  • Free first order of FLW checks1
  • Free exclusively designed FLW checkbook cover2
  • Free Internet Banking
  • Free U.S. Bank Check Card3
  • Free FLW fish light keychain (limited quantities - act now!)


    US Bank will also receive exposure and have a presence across the various platforms of FLW Outdoors, including all bass and walleye events, FLW Outdoors' multiple websites, FLW Fantasy Fishing, FLW Outdoors Magazine, "FLW Outdoors" television show on Versus and additional functions operated by FLW Outdoors.